Kevin Lund
Ticker Tape Contributor

About Kevin Lund

Kevin Lund is an author, speaker, and financial entrepreneur. He’s the CEO of T3 Custom, an award-winning financial content marketing firm that empowers global brands to start conversations with their audiences to help them achieve their financial goals.  

Kevin has been actively trading stocks and options since 1997, and after early success, he began educating audiences around the world on U.S. stock market strategies in 2000.  

Kevin is the editor-in-chief of thinkMoney magazine and a frequent contributor to The Ticker Tape. Kevin’s book, Conversation Marketing: How to Be Relevant and Engage Your Customer by Speaking Human, was released by Career Press in October 2018.


Get Kevin’s perspective

Portfolio Hedging Strategy with Index Options November 30, 2022 11:20 AM   |  

There are different ways to use options as a hedging strategy in your portfolio. Learn how these strategies can offer some protection for most stock portfolios.

5 min read  |  thinkMoney Magazine
Risk Management: The Un-Fun, Must-Know Part of Trading January 10, 2022 10:15 AM   |  

Your risk-management strategy could decide whether you survive the next market turn. If you don’t have a trading plan in place, here are some ideas to help you get started.

5 min read  |  thinkMoney Magazine
Portfolio Diversification Redux: Think Like a Trader September 27, 2021 10:15 AM   |  

Diversification isn’t just about stocks, bonds, and cash. When hedging risk for an options portfolio, think price, time, and volatility.

5 min read  |  thinkMoney Magazine
Big Stock Trading with a Parachute September 27, 2021 10:15 AM   |  

When stock prices keep going up, at some point they tend to fall. But you don’t know when. If you’re trading stocks that have gone up in price, you might want to consider options strategies such as time strangles, back/ratio spreads, and rolling collars as a potential protective measure.

6 min read  |  thinkMoney Magazine
Risk Profile Tool: The Option Trader's Travel Companion June 28, 2021 10:30 AM   |  

Learn how the Risk Profile tool in the thinkorswim platform can help options traders visualize different scenarios and make trading decisions a little simpler.

5 min read  |  thinkMoney Magazine
Don’t Follow the Money (Follow the Greeks) January 4, 2021 10:30 AM   |  

When trading options you will need to consider price, time, and volatility at the same time. That means understanding the interplay of a few options greeks and how they play off one another.

5 min read  |  thinkMoney Magazine
What's Shakin'? Volatility, That's What. September 28, 2020 10:30 AM   |  

Traders tend to equate high volatility with fear. But volatility can also mean possible trading opportunities. So, instead of avoiding high volatility, learn to use it in your options trading.

5 min read  |  thinkMoney Magazine
The Dos and Don'ts of Trading Options in an IRA June 29, 2020 9:30 AM   |  

Trading options in an IRA is possible but has its caveats. For those who qualify, here are some options trading strategy ideas that could open up some possibilities you never thought existed.

5 min read  |  thinkMoney Magazine
Small Account Stock Trading: Tiny Doesn’t Mean You Can’t Dance January 6, 2020 9:30 AM   |  

A small trading account shouldn’t stop you from trading like traders with large accounts. Here are three options trading strategies to let you trade lower-priced stocks with similar risk/return as more expensive stocks.

5 min read  |  thinkMoney Magazine
Pairs Trading: The Third Dimension of Trading June 30, 2019 11:47 AM   |  

Pairs trading is a trading strategy that involves two stocks in the same sector. There are different ways to create a pairs trade, whether you are pairing two stocks, stocks and ETFs, stocks and options, or options and options.

5 min read  |  thinkMoney Magazine

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Content intended for educational/informational purposes only. Not investment advice, or a recommendation of any security, strategy, or account type.

Be sure to understand all risks involved with each strategy, including commission costs, before attempting to place any trade. Clients must consider all relevant risk factors, including their own personal financial situations, before trading.

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